Paid ads · Hong Kong

Ads that end in a booking, a sale, or a message.

We run paid ads for businesses that live on bookings, orders and enquiries, and we trace every one back to the ad that earned it. No vanity metrics. Just the number that pays your rent.

Yes, the buttons on this page book or message. That's the whole idea.

Three outcomes. Nothing else counts.

Clicks, reach and likes are inputs. We manage to the three things that actually move money through your door.

Book

預約

Registrations, appointments, consultations, classes, viewings.

We count: completed bookings, even when your booking page lives on someone else's website.

Buy

購買

Tickets, online orders, products, packages.

We count: purchases and order value, split by product or ticket type so each gets the budget it earns.

Message

查詢

WhatsApp chats, enquiry forms, DMs, calls.

We count: every enquiry and tap-to-chat, so the ads bringing in your best leads stop looking like failures.

The problem

Most ad accounts are optimizing against the wrong number.

Google and Meta learn from whatever you tell them is a win. If the counting is broken, you're paying the algorithm to find more of the wrong people.

We fix the counting first. Then we spend.

  1. Bookings that vanish

    Your booking or checkout page sits on another platform's domain. The trail breaks at the handoff, and real revenue gets credited to nothing.

  2. Messages nobody counts

    Your best customers tap WhatsApp. That tap isn't tracked, so the campaign that sent them gets cut.

  3. One budget for everything

    A five-figure enquiry and a small online order are worth wildly different amounts, but they're bidding from the same pot.

  4. Campaigns nobody touches

    Launched once and left alone. Audiences wear out, costs drift up, and the ads that are working never get the budget they've earned.

How it works

  1. 01 · Audit

    See what's really running

    Campaigns, tags, conversions, budgets. You get a plain list: keep, pause, fix.

  2. 02 · Track

    Count bookings, sales & messages

    Each outcome set up as its own conversion, so each can earn its own budget.

  3. 03 · Optimize

    Optimize every week

    Budgets moved to what's converting, bids and audiences adjusted, new creative tested against the winner.

  4. 04 · Report

    One page, no jargon

    Spend, results, cost per outcome, and what we're changing next. Every month.

Case study · Buy

Loxi Hair

Premium hair extensions · Online store

Get a result like this

Built the full funnel for a premium hair extension brand: paid social, cart-abandon retargeting, email and messenger. Took it to seven-figure sales.

Every campaign was measured against purchases, not clicks. At their best, campaigns returned up to 36× ad spend.

7 fig.in total sales
$4.94back for every $1 on cart-abandon retargeting
39%of customers came back to buy again

Selected work

Home Ease

Wholesale real estate investment · Meta

Seller-lead campaigns routed straight into Messenger, with custom audience tagging and API feedback so Meta learned to find qualified sellers and skip buyers. Five creatives tested; spend concentrated on the one that converted.

  • 5.1×return on ad spend
  • $15.82per seller enquiry

One Small Step

Family cafe & indoor playground · Meta + Google

Like many businesses, they needed clearer insight into which ads were turning into bookings. We fixed the tracking, built new campaigns around their highest-value offers, and shifted spend to what was working.

Priced for your business.

Your fee reflects the work your account needs. We agree on the scope and price upfront, before any ad spend begins.

Built for businesses where a customer's first move is to book, buy or message: events, venues, clinics, studios, online stores.

What you get
  • Weekly optimization: budgets, bids, audiences and creative
  • Campaigns on Meta, Google and wherever your customers buy
  • Tracking audit and fixes for leads, bookings and sales
  • A monthly report and call, no jargon
  • Your ad accounts stay yours, data and history included
Start with an audit

What do you want more of?